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Voice of the Business

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Project Managers and Business Analysts frequently use Six Sigma related tools, techniques, and processes as a way to capture requirements, risks, and assumptions for their projects. One technique which can be effective to capturing information from a business is known as Voice of the Business.


The “Voice of the Business” is the term used to describe the stated and unstated needs or requirements (quantitative and qualitative) of the business/shareholders.


Methods to capture VOB include:

  • Dissection of financials
  • Review of market strategy
  • Review of the organization’s vision, strategy, objectives
  • Surveys